DESIGN TIPS

PLANNING

Define the following parameters for your project:

  • Purpose
  • Audience
  • Visual characteristics (eg. classic, grunge, or folksy)
  • Distribution and end use (eg. mailing)
  • Collateral usage (eg. additional publications with the same look)
  • Timelines and delivery dates
  • Production resources (eg. printers, mailing services, etc.)

Resources that may help you in the planning stages...

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